The opiniac.com platform allows to offload primary contact channels and also to identify their potential problems.

Forms of customer service used nowadays - such as support via telephone, e-mail or live chat – are good way to solve customers' and users' problems. Methods of direct contact with customers, however, require personal efforts, which involves high costs and the need to maintain complex infrastructure. Improperly operating customer service (due to, for example, incompetence of consultants or technical errors) translates into consumers' dissatisfaction and loss of brand image. The indicated communication channels also do not allow to present users' needs and problems  objectively and clearly - call logs are sometimes not perfect and data organization and analysis are associated with the enormity of additional work.

The surveys offered by opiniac.com represent an additional channel of contact, providing for collection of opinions, observations, suggestions and comments without direct participation of a consultant. In addition to relieving the consultants, our surveys allow also to identify the issues related to customer service, which eventually translates into lower maintenance costs. Quantitative and qualitative data collected by us are therefore a real business value that can be used to improve a website, offer or the level of service provision. And although we analyse the collected data thoroughly, the time spent on that is much shorter than for organizing the data resulting from direct methods of communication.