News
We are pleased to share the references we received from our client - LOT.com (in polish): "The LOT Polish Airlines are constantly working on improving the quality of search and book flights reservation internet website. Trying to meet the growing expectations of our customers in the second half of 2015 years we decided to examine the users needs of lot.com website. opiniac.com company was very professional,…
see moreSo many unique visitors have monthly contact with our research :)
see moreWe just have started preparing for the next edition of the ROPO research.This year we are going to analyze 7 business segments.Planned start of research - April 2016.We invite sites wishing to participate in the study to cooperate. For interested - ROPO 2015 Report
see moreFor the tenth time Money.pl assessed Polish e-commerce market. 120 e-shops were divided into eight categories and then the most consumer friendly brands were chosen. Amongst evaluated criterias was the quality of information, ease of navigation, process of placing an order and the quality customer service. Consumer feedback was also taken into account. We are pleased to announce that opiniac.com Clients…
see moreIn recent days we have intensively worked on implementing our platform in Polish Airlines LOT. The works were completed on October 26, and from that day on, all users using its website can leave their opinions by clicking a button in the lower right corner, or they may find a event-activated survey. The surveys conducted on the lot.com website concern such matters as: User satisfaction from booking…
see moreWe cordially invite you to the conference entitled „How to achieve synergies in sales.” The event will take place on 26 November, at the Polonia Palace Hotel, Grodno hall. At the conference, Zbigniew Nowicki, togeher with Michał Jaworski, the Rainbow Tours E-Commerce Director, will talk about migration of customers between the online and offline and will present customers' purchasing experiences…
see moreThe next edition, named „Customer Journey Online” will be held on November 3rd, at the IAB Poland headquarters in Warsaw, at ul. Krucza 16/22. One of the experts participating in the panel will be Zbigniew Nowicki. You're sincerely welcome. See more on panel website panelu
see moreWe invite you to meet and talk with us at the 8th e-commerce Fair Trades. Find us at the B3 stand!
see moreOn October 9, there will take place the workshops being a part of E-Commerce School Poland, with our participation! Karolina from bluerank and Zbyszek fom opiniac.com will talk about how to make correct business decisions using the analytics .
see moreSeptember 22-23, Businessman Institute, Warsaw. In the model of multi-channel e-commerce, there is a natural flow of customers between the online and offline. The information available in the Internet have a significant impact on the purchasing decision both online and in traditional store. Nearly 70% of customers search the web and then visit a traditional store to purchase a concrete, previously…
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The opiniac.com platform allows to offload primary contact channels and also to identify their potential problems.
see moreopiniac.com surveys are usually conducted on a continuous basis, which allows for comparing the results from different months, quarters and years. That approach allows our Clients to analyze the impact of their actions and changes on customer experience, as well as to track changes in customers' behavior and their perception of the offer, website or services.
see moreThe opiniac.com tolls offer a comprehensive measurement of consumer experience, covering all points of contact of consumers with the brand. Simultaneously, the platform allows to easily compare the environmental performance with the reference to market indicators.
see moreThe digital statistics through which you may determine pages being the most frequently left by the users and being the bottleneck of the purchasing process support basic assessment. To understand the reasons for resignation from purchasing, however, users' opinions should be known by gathering comments at the moment when they decide to drop-off the purchasing.
see moreThe NPS (Net Promoter Score) is used to measure customers' loyalty by asking the question of how likely it is that they will recommend your business, brand, website, product or service to their friends or family. Surveying and analysis of willingness to recommend will help you increase customers' satisfaction, which, in the long term, will have a positive impact on your performance.
see moreNo brand can exist without loyal and returning customers, and due to intense competition in e-commerce industry, treating all customers equally is a mistake. Every customer is different and thus different purchase motivations occur. Therefore, developing good strategy and communication plan requires understanding customers’ intents and demands, as well as understanding their current and future behaviour.
see moreThe growing involvement of businesses in Customer Experience activities makes the need to measure and compare the effectiveness of implemented strategies becomes crucial. Want to make changes in the offer / products or services /, build a new website or online store? First, ask your users about their opinions. Opinions of loyal consumers may indicate the solution or allow to look at the problem more closely.
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Immediate contact
kontakt@opiniac.com
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+48 503 480 656
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ul. Murarska 59
54-135 Wrocław, Poland